IT By Design Schedules Build IT LIVE 2026 MSP Conference for August in Jersey City

Freehold, United States – July 19, 2026 / IT By Design /

JERSEY CITY, N.J. – July 24, 2026 – IT By Design today announced the agenda for Build IT LIVE 2026, its annual education conference for the managed services community, taking place Aug. 3–5 in Jersey City, New Jersey. The 2026 program centers on the question shaping MSP planning this year: how to turn artificial intelligence from experimentation into a working growth engine.

Build IT LIVE is built around operator-led education, with MSP owners and executives teaching approaches they have implemented in their own businesses. The 2026 agenda features dedicated tracks around Leadership, AI & Future, Sales & Growth, and Operations. The event closes with a hands-on AI Accelerator day, where attendees work through implementation frameworks they can apply directly after the conference.

The conference format emphasizes hands-on practical knowledge and experimentation over slides and presentations. Sessions are structured for owners, C-suite executives, and senior operators. The 2026 program features keynote sessions from industry leaders including Zack Kass, former Head of Go-To-Market at OpenAI, and the peer-community format carries forward into IT By Design’s year-round programs, including the Build IT Mastermind community and quarterly AI Accelerator cohorts.

“We did not build this event to help people understand AI. We built it so they would walk out with a plan, a peer who has already done it, and a reason to actually run that plan the following Monday,” said Sunny Kaila, Founder & CEO of IT By Design.

The event arrives at a decisive moment for the channel. With AI reshaping how managed services are priced, delivered, and sold, MSP leadership teams are selecting this summer’s events based on where they can learn practical AI strategy. Build IT LIVE’s approach, format, and operator-led faculty are designed for that decision, and the Jersey City location places the event within reach of the broader New York metro technology market.

Registration and the full agenda are available at Build IT LIVE. Speaker announcements and event updates are published on the Build IT LIVE news page.

About IT By Design
IT By Design is the operating partner behind managed service providers across North America, delivering global delivery teams, 24×7 NOC and SOC operations, and AI automation for 400+ growth-stage MSPs with 900+ engineers across India and the Philippines. Learn more at itbd.net.

Media Contact
Tushar Doara
Director of Marketing
IT By Design
Tushar.Doara@itbd.net

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